meymey

Made by hands
• Visual language • Brand Identity • Communication • Brand Guide
Moshimbo Design Studio - Winner of multiple Kyoorius Blue Elephants
Moshimbo Design Studio - Winner of multiple Kyoorius Blue Elephants
Blue Elephant for Branding
Baby Blue Elephant for Typography Kyoorius Design Awards
Mey Mey is a pottery studio that finds its roots in the quiet intentionality of Japanese ceramics. Started by Amey Kulkarni—ceramicist, friend, and founder—the studio creates everyday crockery with extraordinary care. Every piece is hand crafted, not manufactured. When Amey approached us, the brief was simple: create a brand that felt as honest and grounded as the work itself. Together, we developed the identity, visual language, and a design system that could hold the weight of the brand’s philosophy.
Three pairs of stacked ceramic dishes, bowls, and mugs next to abstract beige line icons on red. meymey potters.
Two ceramic bowls on a beige background with abstract decorative text on the right. meymey potters.
Built like the product
The idea behind the identity came from the most intuitive insight—how crockery is stacked. Inspired by this act, we designed the Mey Mey logo to echo the very nature of the product: layered, intentional, and minimal. The form is raw by design—something that feels made, not manufactured. The letterforms are hand-built and can just as easily be shaped with clay. It’s an identity that doesn’t just represent the product—it behaves like it.
Green ceramic plate balanced atop four large reddish-brown textured tubular shapes on a red background. meymey potters.
Red background with Mey Maati text, large green Marathi script, and images of ceramic bowls. meymey potters.
3D clay figures resembling human legs and abstract shapes on a terracotta background. meymey potters.
Abstract tan line shapes and stylized text reading 'Breaking Guides' on red background. meymey potters.
3D abstract red shapes resembling bent tubes on a matching red background with beige geometric lines. meymey potters.
Blue 3D abstract shapes with beige stylized symbols and a ceramic vase on a red background. meymey potters.
Stacking the way forward
To carry this thinking forward, we created a brand typeface built on the same stacking structure. It extended the idea across communication while keeping it visually distinct and deeply tied to the category. We also designed custom wrapping paper using core brand elements—transforming a functional packaging need into a thoughtful brand experience. Each element of the brand was meant not just to be true to the category, but to be true to the maker as well.
Poster with abstract green tubular shapes on red background and text saying 'Heart-led.' meymey potters.
Signboard with stacked ceramic bowls illustration and text The Slow Bowl on red background. meymey potters.
Person wearing a white shirt and a red apron with stylized text reading 'I do dishes.'meymey potters.
Man painting abstract designs on pottery pieces arranged on a table in an art studio. meymey potters.
Blue tubular shapes intertwined on a beige background with a red tag and string featuring abstract symbols. meymey potters.
Blue abstract sculpture with a tilted ceramic bowl, text reads Fingerprint on my bowl on red background. meymey potters.
White cat with orange spots looking into a cardboard box containing wrapped pottery bowls. meymey potters.
Orange tote bag with abstract blue and beige shapes laying on textured stone ground.. meymey potters.
Close-up of a red sweatshirt with a beige abstract design on the chest.
Vertical banner hanging on building with text 'From hand to name' over blue and red abstract design.
Three phone screens showing Instagram posts with abstract art and text: 'before juice', 'mey mey', and 'before snack'.
go back
Hand crafting category insight into brand identity.
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